Sunday, July 17, 2016

Interview with oxygen technology not VR VR video selling point but on the

Eyes, Huang Xiaohu and band affectionately sang for the audience, looked behind him, quietly enjoy the show the audience in the front row, and looked around, staging at a glance. Yes, I am using a VR glasses and watch Shanghai Huang Xiaohu fan club. Watching the process, you can feel the camera switch, see no obvious stitching marks, the picture will be much clearer than I thought.

"Take that concerts need to give the audience an emotional atmosphere, shoot boxing match to tell us two people who fight them, what's the score," Qian Xiaoyong, Director of strong oxygen technology VR team explains. Not long ago, strong oxygen Huang Xiaohu, concert fix VR panoramic photography, interview the same day, staff in the material for later processing. "They are satisfied," chat between Qian Xiaoyong after giving away samples of music depending on the customer said to me.

Interview with oxygen technology: not VR VR video selling point but on the content

VR WBA world heavyweight competition in the field

VR panoramic photography is the key to what?

Have to say, the b side of VR panoramic photography-oriented areas, strong-oxygen technology is regarded as one of the forerunners of the country. By selling photographic equipment oxygen technology, into the VR field since last year, has participated in national day parade panoramic photography, Tencent live BigBang concert in Macao VR, VR recently broadcast the WBA World Heavyweight Championship, as well as recording Huang Xiaohu fan club. Even after BigBang concert full of pixels has been ridicule, but a year later, strong-oxygen in the panorama has a lot of promotion, "the company personnel associated with VR business one-third".

In addition to his own team, strong oxygen and external cooperation, Qian Xiaoyong believes that "it's hard to pack, like on-location production, lighting and other forced his men to shoot, the quality is limited by its own personnel. "In his view, the most important is grasped,

"I think it is a creative, has little idea with the original VR, even slots for live also has a design layout, there are clips in advance of plans and programmes there is execution, taken as a whole the implementation, including the whole process probably is different from the original. "

For example, the "traditional directors sitting behind monitor, but for VR, it's hard to sit, so we take the programme produced by, even to work with outside, our scheme, no change. "

Interview with oxygen technology: not VR VR video selling point but on the content

Strong oxygen third generation of VR panoramic camera head scheme

Like VR broadcast operations such as concerts, sports events, is not afraid of strong oxygen didn't work, "more than 20 games in a month, we sell are range of customized programs, including which seats use different equipment, Director rules what is such a bunch of stuff. "Because of the hardware support, strong oxygen will not be like other VR start-up companies, under pressure from the funds at the outset, and" began to do this last year, a profit soon. "

Now, many VR team turned VR broadcast, or panoramic photography, such as Orchid Pavilion digital, such as Sightpano (interactive event horizon), from concerts to sports matches, red platform to network, even operating room team on these ToB, VR live seems money comes fast and steady. Qian Xiaoyong believes that

"VR live is a relatively mature models this year, but next year is not necessarily, depends on traffic. Because this is the quickest way to quickly built, how long do you take a play, live every minute. "

Hits is really a matter of both realistic and cruel.

How to make a standard VR video?

However, strong-oxygen is going to try to do VR video shoot. Director and screenwriter Qian Xiaoyong shot VR video showing extreme confidence, "short take someone inexperienced, you don't do it yourself, others do not know how to do, making bad told you can only shoot VR video like this. Small is a big market, the Chinese were best at doing it.  "

This heavy oxygen to shoot VR video, is a love story,

"For me, VR if they don't host the viewers love to watch content, there is no point, and it will always be a niche thing. VR is begging a first step, be sure to put the audience is getting bigger. "

About how to tell the love story, Qian Xiaoyong chose "fragmented storytelling," "10 small story I could tell, every five or six minutes, each one is a kind of feeling, watching two is another kind of feeling. "But admits" the fragmented story well written. "

"Importantly this story wanted to give the audience what to feel, like traditional film is telling a story, it often is a four-act play, and then be syllogism, but VR with this kind of structure is not so good. And back to the classical story, classic stories were all fragmented, its heroes. Your generals, can you read from beginning to end he did? You may see a screen a little, and then see the scene a bit, don't have to string them together. But you may be another kind of feeling. "

While telling emphasis is different, VR Box Virtual Reality Headset

"The film tells of a story without telling people just tell you, this man is such a such as ' Superman tells you I am Superman. ' But VR will tell you, why people would turn out this way? Are some of the stories accumulated, make you who you are today, then you do something earth-shattering thing. So organized is a full view of the world. A human being, a storyteller, said people can be fragmented. "

Contents are greater than the VR

Interview with oxygen technology: not VR VR video selling point but on the content

Panorama works

Clearly, whether it's film, or new VR video, essential to good stories, and how to use VR feature stories to the audience, such as the 360 degree rendering and interaction need to be added, are also being explored. Used to write novels at home Qian Xiaoyong said, the story before you can select a adaptations of novels, but the 360 degree images, and the use of interactive, he has his own ideas.

360 degree pictures of novelty may be easier to let the audience looked back and forth, "you're staring at the front, just appeals to you, focus on the front. "Qian Xiaoyong hopes interest points the audience gathered at the front,

"As to how to does not turn, lead or force or should be considered, said the VR content does not have a mode must be good. "

On the interaction, he would take it that

"Appropriate interactions, do you need, such as male and female orgasm can interact. Pure interaction is fully interactive, but every day of things happening around, you can fully control it? Control to 1% was awesome, 99% of what you have missed. But to do a story to the audience, export you want emotion, both aimed at conflict. "

When it comes to can enhance the sound immersion, he bluntly, "not join the Quan Jingsheng, because of platforms do not support, could do something special. "This sentence is clearly out of the VR content producers face embarrassment. Beyond the embarrassment, he had more ground of reason,

"Stress is appropriate, you cannot overemphasize one piece of something, such as budget as a whole is, the actor up to that level, on him, and then gave up. Budget does not balance out is not good. " VR box glasses

After all, the most important thing is "why do audiences see, point should not be VR, but for content. "

How to let more people see the VR content?

However, the saying is one thing, doing is another, more difficult for someone to guess, so Qian Xiaoyong "not to anticipate the audience only to verify, also wanted to really do something. "As for the validation of results, he has his own judgment,

VR Box Virtual Reality Headset

"The theory does not fail can continue. To verify that VR can host content, it is an exhibition priority, or a media platform. I think it has all properties of the media platform, unless the results reversed my idea, when it has an insurmountable obstacle. "

But in the process of validation, he or VR, led by his team has figured out how to share "no risk", in his words, is "making a profit model, so that we will not sweep the streets. "

In order for viewers to see the VR video VR glasses to spread slowly, strong oxygen can deliver, "less than 10 cartons of glasses is OK", followed by peace and cooperation, "from market research, implementation, dispersing, strong oxygen not every aspect can be grasped"; Moreover is through cooperation with the network the Red platform, admission to the fans, to reduce the risk. "I must go combined with traditional model way, diversion and drainage, see if you can form a profit model. "

Conclusion

Enter a strong-oxygen Office, several photographic equipment simply placed on the ground, there are traditional, there are panoramic. Strong-oxygen has just released the third generation of VR panorama production system, divided into three accounts and two panoramic camera head. Now exclusively to VR content of oxygen, the "only, rather than technology, and technology is scientists don't want to brag. "VR video was still in preparation at present, around October and November this year formally launched. However, before the line, whether it is from the black, or black people, it does not seem to be so persuasive.

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